The Renaissance of Pandora Style Beads

I've recently been sourcing and updating my stock of Pandora Style Beads, and started to wonder just why it is they are so popular. This is what I came up with:

1) They are extremely collectable - available in a wide variety of colours and shapes. It seems there is something that appeals to just about everyone.

2) They are becoming increasingly affordable - if you're in the market for the real thing, the average Pandora Bead will set you back about $50. However, there is such a wide range and variety of Pandora Style Beads out there (at all price points), now anyone can afford to wear this style of jewellery.

3) You can customise your look - it's easy to mix and match your beads to 'style' your own bracelet. Certain elements are easily adjustable - like the removable Clip Locks (designed to divide your bracelet into sections).

What do you think? Have you got any more suggestions?
Why do you think Pandora Style Beads are so popular?

photo sourced from fashionz.co.nz